DIRECT FANTASY COLORS

Unlimited creativity with vibrant direct colours.

Direct Fantasy Colors are highly pigmented direct dyes developed to create bold, vibrant and creative colour results. The shades can be used individually or mixed together to create unlimited custom colours.

For softer pastel shades, mix any colour with Quite Clear to reduce colour intensity while maintaining shine and vibrancy.

The formula is ready to use and does not require developer.

For optimal colour intensity, apply to hair that has been pre-lightened to level 8 or 9.

How to use

Apply generously to clean, towel-dried hair and leave on for 30 minutes. Rinse thoroughly with warm water.

For best results:

  • Pre-lighten the hair to level 8–9.
  • Rinse the lightener thoroughly before application.
  • Do not use conditioner before colouring.
  • Wear suitable gloves during application and rinsing.

Not suitable for colouring eyelashes or eyebrows.

Please note that the colour pigments may temporarily stain textiles, porous materials and plastics.

Available in multiple shades.